11 tips for a successful start in social media

By Jack Kasle | Saturday, June 17, 2017
Getting started in social media may seem intimidating for any small business owner, but by keeping some simple tips in mind you’ll find that you can quickly and easily establish a powerful presence among the available social networks. Here are 11 tips to get you going: 1. Start Small: Don’t try to tackle all of the networks at once. Pick one and give it a go – but start with the network th ...

Getting the most out of your small business tweets

By Jack Kasle | Friday, January 06, 2017
Getting the most out of our Tweets can really improve your brand exposure, drive traffic to your website, and show that you are active and engaged with your customers and prospects. Here are just a few tips to help you get more out of our small business Tweets. How to Find Your Target Market Twitter isn’t as completely random in terms of who finds or follows who. There are a  ...

Don't fall for this SEO scam

By Jack Kasle | Friday, September 09, 2016
While there may be a sucker born every minute, there’s also a scamming SEO company born every minute. These companies pop up everywhere and usually end up emailing you or calling you on the phone. They look up domain registry information and contact people every day, and some of them are very good. Good at ripping you off that is. They all guarantee to get your website to the top of ...

The benefits of blogging for a small business

By Jack Kasle | Friday, March 25, 2016
Today, blogs are a core focus of small business websites. Why? Among other things, blogs help small businesses come up in Google searches. Below are 7 more reasons why your small business should be blogging: Demonstrate thought leadership: Share your smarts with the world and show that you’re a leader in your field by continuall sharing your insight on the things that matter most to yo ...

Why your bed & breakfast needs a responsive website

By Jack Kasle | Wednesday, August 19, 2015
Resorts and mega-hotels certainly have their perks, but few stays can feel as personal or as cozy as one at a quaint bed and breakfast. While the level of luxury and service can vary greatly from one B&B to another (some claim the status simply by offering free bagels each morning). From romantic rooms that maintain the property's historic flair to glorious breakfast buffet spreads, the ch ...